YML BlogsFor a new business, brand building can be a critical activity. Your website is an important lever for increasing your brand awareness. SEO for a new website is vital because you want your site to be easily found so that you can get organic traffic as quickly as possible. But why do we need SEO […]
Social Media is about the people! Not about your business. Provide for the people and the people will provide for you Matt Goulart, Founder, Ignite Digital Social media marketing is the use of social media platforms to connect with your audience. The objective is to promote your brand, improve sales, and drive website traffic. This […]
Blogs can be a very important component of your content marketing strategy. This is because the blog is the part of your website that you are likely to update most frequently with engaging content for your readers.. This article presents 6 ways in which you can generate more leads from blogs and eventually conversions. While […]
Email Open Rate is the key measure to track your email campaign effectiveness with. This article provides 5 tips to improve your Open Rate. To start with, what is Email Marketing? What is Email Marketing? Email marketing is the use of email to promote products and services to customers. However, for email to be an […]
Every day there is a new word added to the digital marketing world lexicon. This article is a beginner’s guide to the world of digital marketing for entrepreneurs. The key routes for driving growth are also discussed. They are virality, performance marketing, content and sales. A few months ago, I happened to hear in […]
24 customers came calling in the first 30 days of Your Marketing List being born. We are learning and understanding needs. We are in search of product-market fit. Here are 10 mini-stories. Online fashion start-up: Need an Instagram growth hacker urgently! Start from the beginning we said. A digital expert with fashion industry deep knowledge […]
Your Own DAta (YODA) is market data collected firsthand by your own team to validate your thesis. When we have an idea for a startup or in an organisation looking at a new growth opportunity we go looking for data to validate our thesis in the public domain: a research by a reputed consultancy, an […]